CULTURAL ADVERTISING – OUT OF HOME – BTL – AMBIENT MARKETING

PROPAGANDA Inc Plc is the specialist and reliable partner for cultural advertising, ambient media, below-the-line (BTL) and out-of-home (OOH) advertising of all kinds. As an implementation agency and distribution company, we are happy to advise you on all questions regarding non-classical advertising channels, special forms of advertising and cultural advertising. With our national distribution network in every city in Switzerland, served by local scene experts, we advertise offline in a target group-affine manner in addition to classic marketing measures. In this way, we help countless customers to achieve an optimal advertising mix across all media, to realise a successful advertising campaign.

Advertising for your target group

This is exactly where our strength lies: with high-impact ambient media and below-the-line communication, we can address your target groups in a very targeted manner in our exclusive distribution network, thus minimising the scattering loss of your campaign and at lower costs than many above-the-line advertising and large poster campaign. Many years of experience combined with innovative solutions, networked thinking and the willingness to implement unusual forms of advertising professionally, brings direct and positive advertising effects.

Consulting and implementation from one source

As a full-service ambient media provider and specialist for ambient marketing and cultural advertising, we take a lot of the work off your hands. From the selection of suitable advertising media, determination of the appropriate distribution area, production of the advertising material to the successful implementation of your advertising campaign to the final reporting – everything from one source.

For over 40 years we have been billposting, distributing flyers and other advertising material and have carried out countless successful sampling promotions, ambient media and guerrilla marketing campaigns. With our many years of experience in Out of Home and ambient marketing, we help numerous enthusiastic customers to make their campaign a success and achieve their goals.

Poster Advertising

With our small posters we guarantee maximum advertising effect for a modest budget. Our strength lies in positioning posters and flyers exactly where your target group moves every day. Whether on foot in the city centre, in the car on the streets of the neighbourhoods, waiting at the tram stop or drinking coffee in your favourite café: we place your posters in privileged and prime locations in every Swiss town and region, so that they cannot be overlooked. Compared to a large billboards campaign, your advertising message will reach the target group you want it to reach, and at a significantly better price.

Flyer Distribution and Magazines

In addition to our wide network of billboards, we also distribute flyers, brochures, magazines, postcards and many other advertising media tailored to your target audience. Our employees are local scene experts who know their distribution area like the back of their hand. The combination of many years of experience, close contact with our location partners and an exceptional sense for target groups and trends enables us to tailor our distribution tours individually to your advertising objectives, thus avoiding high printing costs and unpleasant wastage.

Live Marketing and Sampling Promotions

Looking for a reliable partner for live communication campaigns? We will be pleased to organise target-oriented sampling promotions and creative special operations for you, with which we will surprise your target group and leave an emotional and long lasting impression. Our professional promotion staff will bring your advertising message directly, personally and friendly to the people. We are proud to support you from generating the idea, evaluation of the advertising media to the positive reporting of the campaign.

Our services

  • Ambient Media

    advertising within the cultural scene

  • Below the line

    BTL instead of wasting money

  • SPECIAL ADVERTISING

    Eye-catching with unusual advertising media

  • GUERILLA MARKETING

    Fresh, striking and surprising

  • POSTERING

    indoors and outdoors

  • FLYER DISTRIBUTION

    Targeted and without waste

  • SAMPLING PROMOTION

    Establish emotional customer contact

  • LIVE MARKETING

    Creating physical worlds of experience

  • CAMPUS AD

    Students and pupils as target group

  • GASTRO AD

    Your advertising in bars, restaurants and clubs

  • ETHNO MARKETING

    Advertising in up to 30 languages

  • MASANIS CARDS FOR FREE

    Popular and trendy postcards

  • DISTRIBUTION

    cost-effective, wherever and whenever you want

  • PRINT AND PRODUCTION

    Fast, reliable and economic

National Network with Local Distributors

Whether regional, national or international – we place advertising in all Swiss cities and regions and in neighbouring countries in privileged locations and meeting points of your target group.

Karte mit Distributionsgebiet und Werberegionen der Schweiz

Advertising Space in all Swiss cities and regions

Major cities in German-speaking Switzerland:Zurich, Basel, Bern, Lucerne, St. Gallen, Winterthur
Major cities in French-speaking Switzerland:Geneva and Lausanne
Small towns in German-speaking Switzerland: Biel, Thun, Schaffhausen, Chur, Olten, Solothurn, Aarau, Baden, Zug, Frauenfeld, Kreuzlingen and many more
Small towns in French-speaking Switzerland: La Chaux-de-Fonds, Fribourg, Neuchâtel, Yverdon, Montreux, Vevey, Delémont and many more
Italian-speaking Switzerland, Ticino: Lugano, Bellinzona, Locarno, Ascona, Chiasso
Regions German-speaking Switzerland: Lake Zurich area, Zurich Oberland, Zurich Unterland, Limmattal, Aargau, Mittelland, Central Switzerland, Thurgau, Lake Constance area, Eastern Switzerland, Rhine Valley, Glarus Land, Baselland, Bernese Oberland, Lake Thun area, Grisons, and many more
Regions of French-speaking Switzerland: Agglomerations of Geneva and Lausanne, Lake Region, Renens, Prilly, Nyon, Bulle, Payerne, and many more
Valais region: Monthey, Martigny, Sion, Sierre, Visp, Brig
Winter sports areas: Adelboden, Arosa, Braunwald, Crans-Montana, Davos, Engelberg, Flims-Laax, Flumserberg, Grindelwald, Gstaad, Klosters, Lenzerheide-Valbella, Leysin, Saas Fee, Samedan, Scuol, St. Moritz, Verbier, Zermatt, and many more.

Do you have any questions about the ideal combination of advertising media, the appropriate format and the ideal locations? Send us your inquiry or call us. We are happy to advise you and look forward to your order.